It’s Not Just You. Users Struggle With the Instagram Repost Button.

The New York Times - TechnologySunday, December 7, 2025 at 12:36:45 AM
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It’s Not Just You. Users Struggle With the Instagram Repost Button.
  • Users have reported difficulties with the new repost button on Instagram, which is positioned between the comment and share options. This has resulted in accidental reposts, as the button can be easily activated when users intend to share content privately or view comments instead.
  • The introduction of the repost feature highlights potential usability issues for Instagram, as user frustration may lead to decreased engagement and trust in the platform. This situation underscores the importance of user interface design in maintaining a positive user experience.
— via World Pulse Now AI Editorial System

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