Hostinger, a popular web hosting provider, is stepping into the email marketing game with Hostinger Reach, a new AI-powered tool designed to compete with big names like Mailchimp and Omnisend. The service promises smart features and seamless integration, likely appealing to small businesses or bloggers who already use Hostinger for hosting.

Editor’s Note: If you're a Hostinger customer, this could simplify your workflow—no need to juggle separate tools for hosting and email campaigns. For the broader market, it means more competition, which often leads to better features or pricing. But whether it’s a true Mailchimp rival? That’ll depend on how well it delivers.