Sony’s running a wild Memorial Day deal where you can snag a free 55-inch 4K TV (the X77L model) if you buy their latest flagship TV. These "buy one, get one" TV promos don’t come around often, so it’s a pretty sweet chance to upgrade your setup without breaking the bank—if you’re in the market for a high-end screen, that is.

Editor’s Note: Big-ticket items like TVs rarely get legit BOGO offers, so this is a standout deal for anyone eyeing a premium upgrade. It’s not just about saving money—it’s a sign that even high-end brands are feeling the pressure to lure buyers with aggressive discounts, which could hint at bigger sales trends in electronics. Plus, free 4K? That’s couch-potato gold.