Equity, the UK's actors and performers union, has voiced strong concerns over the AI-generated actress Tilly Norwood, highlighting a troubling trend in the industry. General Secretary Paul W Fleming pointed out that the push to sign this AI character by talent agents signifies a disconnect from traditional acting craft. This backlash raises important questions about the future of performance art and the role of technology in creative fields, as many fear that AI could undermine the authenticity and emotional depth that human actors bring to their roles.

The U.K. actors' union Equity has criticized Tilly Norwood, an AI-generated actress, highlighting concerns over the use of performers' work without consent. This backlash follows similar condemnations from SAG-AFTRA, emphasizing the industry's unease about AI's role in acting. The situation raises important questions about the future of performance art and the rights of human actors in an increasingly digital landscape.