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PepsiCo Expands Stake in Celsius with $585 Million Investment
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PepsiCo InvestmentFinancial Markets
Updated 7 hours ago

PepsiCo Expands Stake in Celsius with $585 Million Investment

PepsiCo has significantly boosted its investment in Celsius, an energy drink company, with a $585 million deal. This strategic move underscores PepsiCo's confidence in the growing energy drink market and its commitment to diversifying its product offerings, including the addition of Rockstar.

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PepsiCo sharpens energy drink focus with bigger Celsius stake
PositiveFinancial Markets
PepsiCo is increasing its investment in Celsius, a popular energy drink brand, signaling a stronger focus on the energy drink market.
Editor’s Note: This move is significant as it highlights PepsiCo's strategy to capitalize on the growing demand for energy drinks, which are becoming increasingly popular among consumers looking for alternatives to traditional soft drinks.
PepsiCo Boosts Stake in Celsius
PositiveFinancial Markets
PepsiCo is increasing its stake in Celsius to 11%, enhancing distribution and providing a boost to its energy drink portfolio.
Editor’s Note: This investment is significant as it strengthens PepsiCo's position in the growing energy drink market, allowing for better distribution and potentially increased sales.
PepsiCo increases stake in Celsius Holdings, adds Rockstar deal - report
PositiveFinancial Markets
PepsiCo has increased its stake in Celsius Holdings and secured a deal for Rockstar, signaling confidence in the energy drink market.
Editor’s Note: This move highlights PepsiCo's commitment to expanding its portfolio in the growing energy drink sector, which is crucial for staying competitive in the beverage industry.

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