TAG Heuer Launches New Smartwatch as Luxury Alternative to Apple Watch
TAG Heuer has introduced its new Connected Calibre E5 smartwatch, moving away from Google's Wear OS to a custom operating system certified as 'Made for iPhone.' This strategic shift positions TAG Heuer as a luxury alternative to the Apple Watch, catering to iPhone users while also appealing to a broader market. The change reflects a trend towards tailored tech experiences, enhancing user satisfaction and brand loyalty.
TAG Heuer Launches New Smartwatch as Luxury Alternative to Apple Watch
TAG Heuer has introduced its new Connected Calibre E5 smartwatch, moving away from Google's Wear OS to a custom operating system certified as 'Made for iPhone.' This strategic shift positions TAG Heuer as a luxury alternative to the Apple Watch, catering to iPhone users while also appealing to a broader market. The change reflects a trend towards tailored tech experiences, enhancing user satisfaction and brand loyalty.
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