Spotify has introduced a new feature that allows users to follow their favorite venues, making it easier to stay updated on upcoming concerts. This enhancement not only enriches the user experience but also helps venues connect with their audience more effectively. By following venues, fans can receive notifications about events, ensuring they never miss out on their favorite artists performing nearby.

Spotify has introduced an upgraded live events feed that allows users to follow their favorite local music venues, ensuring they never miss out on gigs. This feature is significant as it helps music lovers discover lesser-known events in their area, enhancing their live music experience and supporting local artists.