Trump's Use of 'Common Sense' Enhances Populist Appeal

Donald Trump's invocation of 'common sense' resonates with various voter demographics, particularly older individuals nostalgic for simpler times. Republican strategist Frank Luntz notes that this language enhances Trump's populist appeal, reflecting how political messaging can effectively tap into specific sentiments, potentially influencing voter behavior in upcoming elections. This approach emphasizes straightforward reasoning in a complex political landscape, shaping political narratives and public perception.