Smucker sues Trader Joes over ‘crustless’ PB&J sandwiches which resemble iconic Uncrustables

New York PostWednesday, October 15, 2025 at 8:16:35 PM
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Smucker sues Trader Joes over ‘crustless’ PB&J sandwiches which resemble iconic Uncrustables
Smucker has filed a lawsuit against Trader Joe's, claiming that their crustless peanut butter and jelly sandwiches closely resemble the iconic Uncrustables. The complaint highlights the similar pie-like crimp markings on the edges of both products, which Smucker argues could confuse consumers. This legal action is significant as it underscores the importance of brand identity and product differentiation in the competitive food market.
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