White guilt has Massachusetts on the brink of a historic mistake

The recent logo redesign by Cracker Barrel has sparked a significant backlash, leading to a staggering loss of $100 million in shareholder value. This situation highlights the potential pitfalls of altering established symbols, as it can alienate loyal customers and disrupt brand identity. Massachusetts is now facing a similar dilemma, where the pressure to change certain symbols could lead to a historic mistake that may have lasting repercussions on its cultural landscape. It's a reminder that while change can be necessary, it must be approached with caution and consideration of its broader impact.