Kraft’s ‘bizarre’ new Mac & Cheese flavor is inspired by Thanksgiving — but fans aren’t so thankful: ‘Is this rage bait?’

New York PostTuesday, November 4, 2025 at 3:02:58 PM
NegativeU.S News
Kraft’s ‘bizarre’ new Mac & Cheese flavor is inspired by Thanksgiving — but fans aren’t so thankful: ‘Is this rage bait?’
Kraft has introduced a new Mac & Cheese flavor inspired by Thanksgiving, but the reaction from fans has been less than enthusiastic. Many are questioning the choice, calling it 'rage bait' and expressing their confusion over the unusual flavor combination. This matters because it highlights the risks brands take when trying to innovate, especially in beloved comfort foods, and how consumer backlash can impact their reputation.
— Curated by the World Pulse Now AI Editorial System

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