Hudson’s Bay to sell its brands to Canadian Tire in $30M deal
Global NewsThursday, May 15, 2025 at 10:04:40 PM
Hudson’s Bay is selling its brand assets, including its iconic stripes, coat of arms, and trademarks, to Canadian Tire in a $30 million deal.
What This Means: This deal reflects ongoing consolidation in the retail sector, as Canadian Tire expands its brand portfolio while Hudson’s Bay continues to streamline its operations. It signals shifting strategies among legacy retailers adapting to changing consumer and market pressures.
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