Michelle Obama's new photo book, The Look, delves into how she strategically used fashion to enhance her visibility and representation during her tenure as First Lady. A significant aspect of the book is its exploration of the media's fixation on her arms, which Obama contends was a deliberate tactic to "otherize" her. This focus on her physical appearance highlights the intersection of race, gender, and media portrayal, revealing the challenges she faced in the public eye. By addressing this media scrutiny, the book offers a deeper understanding of her identity beyond the typical narratives. The Look also features portraits that symbolize these themes, further emphasizing the complex dynamics of representation. Overall, the book sheds light on how media coverage can shape public perception, particularly for women of color in prominent positions. This work contributes to ongoing conversations about identity and visibility in the media landscape.