The EU is putting Meta on notice—its new "pay or consent" model, which forces users to either pay for an ad-free experience or agree to personalized ads, might land the company in hot water. European regulators say this approach could violate digital competition rules, potentially resulting in daily fines. It’s part of a broader effort to rein in Big Tech’s dominance and give smaller competitors a fair shot, even as the U.S. pushes back on the EU’s aggressive stance.

Editor’s Note: This isn’t just about Meta—it’s a sign of how far the EU is willing to go to keep tech giants in check. If the fines stick, it could force major changes in how companies monetize user data, setting a precedent for stricter rules worldwide. For users, it might mean more transparency and choice, but for Meta, it’s another costly headache in an already rocky relationship with regulators.