Amazon and Perplexity are fighting over the future of AI shopping

Amazon has issued legal threats to Perplexity, expressing its discontent over the use of agentic browsing on its platform. The e-commerce giant insists that any agents operating on its site must clearly identify themselves, leaving Perplexity unhappy with the situation.

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Perplexity AI has accused Amazon of bullying after receiving a strong legal threat that demands the Comet browser stop making purchases on behalf of users. This situation highlights ongoing tensions in the tech industry regarding user autonomy and corporate control.

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Amazon has issued a cease-and-desist order to Perplexity, demanding that it stop allowing Comet to make purchases on behalf of users. The tech giant accuses Perplexity of engaging in computer fraud, raising concerns about the implications of AI in online transactions.

Amazon has issued a cease-and-desist letter to Perplexity AI, urging the startup to halt its AI tool, Comet, from making online purchases on behalf of users. This move raises concerns about the implications of AI in e-commerce.

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