Snap Cuts Deal With Perplexity to Gain a Piece of the AI Action

Bloomberg TechnologyThursday, November 6, 2025 at 12:02:05 PM
Snap Cuts Deal With Perplexity to Gain a Piece of the AI Action

Snap Cuts Deal With Perplexity to Gain a Piece of the AI Action

Snap has made a strategic move by partnering with Perplexity to enhance its presence in the artificial intelligence sector. This collaboration is significant as it positions Snap to leverage AI technologies, potentially improving user engagement and expanding its market reach. As AI continues to shape the tech landscape, this deal could be a game-changer for Snap, allowing it to stay competitive and innovative.
— via World Pulse Now AI Editorial System

Was this article worth reading? Share it

Recommended Readings
Synchron, whose brain implant is inserted through the circulatory system, avoiding invasive brain surgery, raised a $200M Series D at a nearly $1B valuation (Ike Swetlitz/Bloomberg)
PositiveArtificial Intelligence
Synchron, a company revolutionizing brain implants by using a non-invasive method through the circulatory system, has successfully raised $200 million in a Series D funding round, bringing its valuation close to $1 billion. This significant investment highlights the growing interest and confidence in innovative medical technologies that could change the way we treat neurological conditions. With this funding, Synchron is poised to advance its groundbreaking technology, potentially offering safer alternatives to traditional brain surgeries.
Snap partners with Perplexity AI in a $400 million deal to bring AI search to Snapchat by 2026
PositiveArtificial Intelligence
Snap has announced a significant $400 million partnership with Perplexity AI to integrate an AI search engine into Snapchat by 2026. This collaboration is set to enhance user experience by providing more intuitive search capabilities, making it easier for users to find content and engage with the platform. As AI continues to shape the digital landscape, this move positions Snap at the forefront of innovation in social media, potentially attracting more users and advertisers.
Siri will get a Gemini-powered brain transplant as Apple bets on Google to close its generative gap
PositiveArtificial Intelligence
Apple is making a significant move by partnering with Google to enhance Siri with the Gemini language model, as reported by Bloomberg. This $1 billion annual deal aims to close the generative gap between Siri and its competitors, showcasing Apple's commitment to improving user experience and staying competitive in the tech landscape. This collaboration could lead to smarter, more intuitive interactions for Siri users, making it a noteworthy development in the realm of artificial intelligence.
Sources: Shein told investors in August that it expects $2B in net income in 2025 despite US tariffs and forecasts mid-teen percentage growth in full-year sales (Bloomberg)
PositiveArtificial Intelligence
Shein is projecting a remarkable $2 billion in net income by 2025, despite facing challenges from US tariffs. This optimistic forecast, along with expectations of mid-teen percentage growth in full-year sales, highlights the company's resilience and strategic planning in a competitive market. Investors and stakeholders should take note, as this could signal a strong recovery and growth trajectory for Shein in the coming years.
Research: US companies announced 153,074 job cuts in October, the most in 20+ years and up 3x on October 2024, as AI reshapes industries and cost-cutting rises (Julia Fanzeres/Bloomberg)
NegativeArtificial Intelligence
In October, US companies announced a staggering 153,074 job cuts, marking the highest number in over 20 years and tripling the layoffs from October 2024. This surge in layoffs is largely attributed to the rapid advancements in artificial intelligence, which are reshaping industries and prompting companies to cut costs. This trend is concerning as it highlights the impact of technology on employment, raising questions about job security and the future of work.
Perplexity to pay Snap $400M to power search in Snapchat
PositiveArtificial Intelligence
Snap has announced a significant partnership with AI-powered search engine Perplexity, which will see Perplexity invest $400 million in cash and equity to enhance the search capabilities within Snapchat through a new chatbot. This collaboration not only boosts Snap's technological edge but also highlights the growing importance of AI in social media, making it a noteworthy development in the tech landscape.
Rockstar says it fired dozens of staff last week due to "distributing and discussing confidential information in a public forum", disputing union allegations (Jason Schreier/Bloomberg)
NegativeArtificial Intelligence
Rockstar Games has recently terminated dozens of employees, citing their involvement in leaking and discussing confidential information publicly. This decision comes amid allegations from a union claiming that the firings were unjust. The situation highlights ongoing tensions between the company and its workforce, raising concerns about employee rights and transparency in the gaming industry.
Huawei unveils the ~$590 Mate 70 Air, a 6.6mm thick smartphone set to compete with the $999 iPhone Air, with a 7" display and HarmonyOS, shipping November 11 (Bloomberg)
PositiveArtificial Intelligence
Huawei has launched its new Mate 70 Air smartphone, priced at approximately $590, which is set to rival Apple's $999 iPhone Air. With a sleek 6.6mm thickness and a 7-inch display, this device runs on HarmonyOS and is expected to ship on November 11. This release is significant as it showcases Huawei's commitment to innovation in the competitive smartphone market, offering consumers a high-quality alternative at a more accessible price.