Discord Launches ‘Arena Quests’ Ad Product Tied to Length of Time Spent Playing Sponsored Games (EXCLUSIVE)

Discord is stepping up its game with the launch of Arena Quests, a new advertising format that allows brands to sponsor games and reward users based on their playtime. This innovative approach not only enhances user engagement but also provides brands with a unique way to connect with the gaming community. By incentivizing players, Discord is creating a win-win situation where users can enjoy their favorite games while brands gain visibility and interaction. This move could reshape how advertising works in the gaming space, making it more interactive and rewarding.