‘Wicked: For Good’ Opening To $150M; Records Broken For Cynthia Erivo, Ariana Grande, Jon M. Chu, Broadway Musical Feature Take & More – Sunday Update
PositiveEntertainment
- Universal's 'Wicked: For Good' has achieved a remarkable $150 million in its three-day domestic opening and a global debut of $226 million, marking a record for the franchise and its key figures, including stars Cynthia Erivo and Ariana Grande, and director Jon M. Chu. This success follows a strong $30.8 million in previews, the highest of the year, indicating significant anticipation and audience interest.
- This opening not only sets a new benchmark for the 'Wicked' franchise but also reinforces the commercial viability of musical adaptations in cinema. The success reflects the effective marketing strategies employed by Universal and the star power of its cast, particularly Ariana Grande, who has been recognized for her transition from music to film.
- The film's success is part of a broader trend where adaptations of popular stage musicals are increasingly embraced by audiences, highlighting a shift in entertainment consumption. The integration of 'Wicked' into mainstream media, such as reality shows, and the emotional depth showcased in performances, further emphasize the cultural impact of the franchise, as it resonates with both new and returning fans.
— via World Pulse Now AI Editorial System
