As Marathons Become More Popular, Tour Companies Seize the Opportunity

The New York TimesWednesday, September 17, 2025 at 9:00:49 AM
As Marathons Become More Popular, Tour Companies Seize the Opportunity
As marathons gain popularity worldwide, tour companies are stepping in to offer unique travel experiences for runners. This trend not only enhances the marathon experience but also boosts local economies and promotes tourism. With more people looking to combine their passion for running with travel, these companies are tapping into a growing market that benefits both participants and host cities.
— Curated by the World Pulse Now AI Editorial System

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