From Doritos to Pop-Tarts, Big Food’s $67 billion obsession is protein-packed everything: ‘It’s going to keep coming’

Pop-Tarts are getting a protein boost as Kellanova plans to launch a higher-protein version of the beloved toaster pastries in early November. This move reflects the growing trend of incorporating protein into snacks, following PepsiCo's announcement of a protein-rich Doritos variant. As consumers increasingly seek healthier snack options, this shift could reshape the snack industry, making it more appealing to health-conscious individuals while still satisfying cravings.

Kellanova is shaking up the snack aisle by introducing a higher-protein version of Pop-Tarts, set to launch in early November. This move aligns with the growing trend of incorporating protein into traditionally sugary snacks, following similar initiatives by PepsiCo with Doritos. As consumers increasingly seek healthier options, this innovation not only caters to their demands but also reflects a broader shift in the food industry towards more nutritious offerings. It's an exciting time for snack lovers who want to indulge without compromising on health.

In September, China experienced a slight easing of deflationary pressures as the government took steps to reduce excess capacity and stimulate domestic demand. This is significant because it indicates a potential stabilization in the economy, which could lead to improved consumer confidence and spending.

Jacob Elordi's recent performance in Guillermo del Toro's 'Frankenstein' has been notably influenced by his dog, showcasing the unique bond between pets and creativity. As the film makes its way to theaters before hitting Netflix, it highlights the collaborative efforts of the cast and crew in bringing this iconic monster story to life. This connection not only adds depth to Elordi's portrayal but also emphasizes the personal inspirations that can shape artistic expression, making it a significant moment in contemporary cinema.

The dollar is facing significant pressure as speculation grows around potential interest rate cuts by the Federal Reserve, coupled with ongoing trade tensions with China. This situation is crucial as it could impact global markets and economic stability, affecting everything from consumer prices to international trade agreements.

Oil prices have fallen as investors are concerned about a potential supply surplus and ongoing trade tensions between the US and China. This decline is significant as it reflects the market's reaction to economic uncertainties, which could impact global energy demand and prices. Understanding these dynamics is crucial for stakeholders in the energy sector and for consumers who may feel the effects at the pump.

Emily Venters faced unexpected challenges during her marathon debut in Chicago, but she remains optimistic about the experience. Despite not finishing as planned, she believes that this journey will ultimately strengthen her as a professional distance runner. Her resilience and positive outlook highlight the importance of perseverance in sports, inspiring others to embrace setbacks as opportunities for growth.

Hugo Broos has successfully guided Bafana Bafana back to the FIFA World Cup after a long 24-year absence, marking a significant achievement for South African football. This qualification not only highlights the team's resilience and unity but also signals a new era for the sport in the country, bringing hope and excitement to fans and players alike.