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Brunello Cucinelli chief hits back at short seller over alleged sanction breach

Financial Times•Sunday, September 21, 2025 at 4:00:16 AM
PositiveFinancial Markets
Brunello Cucinelli chief hits back at short seller over alleged sanction breach
Brunello Cucinelli's CEO has confidently responded to allegations from a hedge fund claiming the luxury brand breached EU sanctions regarding its operations in Russia. This assertion has caused some concern among investors, but the CEO insists that the company's practices are fully compliant with regulations. This matter is significant as it highlights the ongoing scrutiny luxury brands face in navigating complex international laws, and Cucinelli's strong defense may reassure stakeholders about the brand's integrity and commitment to ethical business.
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