Disney Agrees to Bring Its Characters to OpenAI’s Sora Videos

The New York TimesThursday, December 11, 2025 at 7:40:05 PM
Disney Agrees to Bring Its Characters to OpenAI’s Sora Videos
  • Disney has entered a significant agreement to license its characters for use in OpenAI's Sora videos, marking a pivotal moment for Hollywood as it navigates the implications of generative artificial intelligence. This deal positions Disney as the first major studio to collaborate with an AI platform in this manner.
  • This partnership is crucial for Disney as it seeks to innovate and adapt to the evolving landscape of digital content creation, potentially enhancing its reach and engagement with audiences through AI-generated videos.
  • The collaboration highlights the growing intersection of entertainment and artificial intelligence, amidst ongoing discussions about the ethical implications and market dynamics of AI technologies, especially as other tech giants are also investing heavily in AI, indicating a competitive and rapidly evolving sector.
— via World Pulse Now AI Editorial System

Was this article worth reading? Share it

Recommended apps based on your readingExplore all apps
Continue Readings
Disney to Invest $1 Billion in OpenAI and License Characters for Use in ChatGPT, Sora
PositiveFinancial Markets
Disney has announced a landmark $1 billion investment in OpenAI, which includes licensing its characters for use in the Sora video generation platform. This three-year deal allows users to create videos featuring iconic characters from Disney, Marvel, Star Wars, and Pixar, marking a significant collaboration between the entertainment and AI sectors.
‘We’re not just going to want to be fed AI slop for 16 hours a day’: Analyst sees Disney/OpenAI deal as a dividing line in entertainment history
NeutralFinancial Markets
Disney has announced a landmark $1 billion licensing deal with OpenAI to integrate its characters into OpenAI's Sora video generation platform, marking a significant collaboration in the entertainment and AI sectors. This agreement is seen as a strategic move to embrace generative AI rather than resist it, positioning Disney at the forefront of technological innovation in media.
Broadcom shares slide 5% as margins, OpenAI concerns overshadow strong Q4
NegativeFinancial Markets
Broadcom's shares fell by 5% as concerns over margins and the financial stability of OpenAI overshadowed a strong fourth-quarter performance. The company reported a revenue forecast of approximately $19.1 billion, exceeding analysts' expectations, yet the market reacted negatively due to external pressures.
Is the US interested in Venezuela's oil?
NeutralFinancial Markets
The U.S. military has seized a sanctioned oil tanker off the coast of Venezuela, a move confirmed by President Donald Trump. This operation is part of a broader strategy aimed at increasing pressure on the Venezuelan government led by Nicolás Maduro, amidst ongoing tensions in the region.
Disney to invest $1bn in OpenAI
PositiveFinancial Markets
Disney has announced a significant investment of $1 billion in OpenAI, aimed at integrating its intellectual property into OpenAI's products, particularly through the Sora video generation tool. This deal marks a pivotal collaboration between the entertainment giant and the AI leader, reflecting a growing intersection of media and technology.
‘Creativity is the new productivity’: Bob Iger on why Disney chose to be ‘aggressive,’ adding OpenAI as a $1 billion partner
PositiveFinancial Markets
Disney has announced a strategic $1 billion investment in OpenAI, aiming to integrate its extensive intellectual property into OpenAI's products, particularly through the Sora video generation tool. This partnership reflects Disney's proactive approach to the evolving landscape of generative artificial intelligence, as articulated by CEO Bob Iger, who emphasized the importance of participating in technological advancements rather than being disrupted by them.
Get ready for a spectacular IPO boom from the big beasts of Silicon Valley
PositiveFinancial Markets
SpaceX, OpenAI, and Anthropic are preparing for significant initial public offerings (IPOs), with SpaceX aiming to raise over $30 billion and potentially achieve a valuation of $1.5 trillion, marking a pivotal moment in the tech market.
OpenAI and Disney just ended the ‘war’ between AI and Hollywood with their $1 billion Sora deal—and OpenAI made itself ‘indispensable,’ expert says
PositiveFinancial Markets
OpenAI and Disney have finalized a $1 billion licensing deal that allows Disney to integrate its characters into OpenAI's Sora video generation platform, marking a significant collaboration between artificial intelligence and the entertainment industry. This agreement is seen as a resolution to the ongoing tensions between AI technologies and Hollywood's traditional practices.