Michelob Ultra becomes best-selling beer in the US
PositiveFinancial Markets

Michelob Ultra has officially become the best-selling beer in the United States, surpassing Modelo Especial. This achievement comes just two years after Anheuser-Busch faced a significant consumer backlash that impacted its sales. The rise of Michelob Ultra highlights changing consumer preferences towards lighter beers and suggests a potential shift in the beer market dynamics, making it an important development for both consumers and industry stakeholders.
— Curated by the World Pulse Now AI Editorial System