Gen Z shoppers can’t get enough of perfumes. Coty, Estee are benefiting

Investing.comFriday, November 7, 2025 at 11:19:14 AM
Gen Z shoppers can’t get enough of perfumes. Coty, Estee are benefiting

Gen Z shoppers can’t get enough of perfumes. Coty, Estee are benefiting

Gen Z shoppers are increasingly drawn to perfumes, creating a significant boost for companies like Coty and Estee Lauder. This trend highlights a shift in consumer preferences, as younger generations prioritize personal expression through fragrance. The growing demand for unique scents not only benefits these brands financially but also signals a broader cultural movement towards individuality in beauty and self-care.
— via World Pulse Now AI Editorial System

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