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MS … NOW? As MSNBC Rebrands, a $20 Million Effort to Avoid Confusion.

The New York Times•Tuesday, November 4, 2025 at 3:56:31 PM
PositiveFinancial Markets
MS … NOW? As MSNBC Rebrands, a $20 Million Effort to Avoid Confusion.
MSNBC is embarking on a significant rebranding initiative with a budget of $20 million aimed at clarifying its identity and reducing viewer confusion. This move is crucial as it seeks to strengthen its position in the competitive media landscape, ensuring that audiences can easily recognize and connect with the network's offerings. By investing in a clear and cohesive brand image, MSNBC hopes to enhance viewer loyalty and attract new audiences, making this rebranding effort a pivotal moment for the network.
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