Sora gives deepfakes 'a publicist and a distribution deal.' It could change the internet

NPRFriday, October 10, 2025 at 9:00:00 AM
NeutralScience
Sora gives deepfakes 'a publicist and a distribution deal.' It could change the internet
OpenAI's latest app, Sora, is making waves by providing deepfakes with a publicist and distribution deal, raising important questions about the future of hyper-realistic synthetic videos online. As this technology becomes more accessible, it could significantly impact how we perceive and interact with digital content, highlighting the need for regulations to manage its use responsibly.
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