NFL, Big 12 announce officiating partnership
PositiveSports

- The NFL and Big 12 have announced a strategic partnership aimed at enhancing officiating development, providing Big 12 officials with access to NFL clinics, teaching tapes, and accountability tools. This collaboration is expected to improve the quality of officiating in college football.
- This partnership is significant as it represents a commitment from both organizations to elevate officiating standards, which is crucial for maintaining the integrity of the game and ensuring fair play at all levels of competition.
- The collaboration reflects a broader trend in sports where leagues are increasingly seeking to enhance operational standards through partnerships, as seen in recent scheduling strategies and viewership initiatives that leverage the popularity of major sports events to boost audience engagement.
— via World Pulse Now AI Editorial System




