2025 NBA Cup final viewership up 3% from last year

Yahoo SportsFriday, December 19, 2025 at 1:15:59 AM
PositiveSports
  • The viewership for the 2025 NBA Cup final has increased by 3% compared to the previous year, indicating a positive trend in audience engagement with the tournament. This growth reflects the NBA's ongoing efforts to enhance the fan experience and attract a larger audience through competitive matchups and high-stakes games.
  • This uptick in viewership is significant for the NBA as it underscores the league's ability to maintain and grow its fan base amid various challenges, including fluctuating audience engagement on platforms like NBA TV since its relaunch.
  • The increase in viewership coincides with the tournament's progression to the semifinals, featuring strong contenders such as the Oklahoma City Thunder and San Antonio Spurs. This competitive landscape highlights the NBA's dynamic nature and the excitement surrounding the tournament, which has seen intense matchups leading to the knockout stages.
— via World Pulse Now AI Editorial System

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