Twitch adds a new live-shopping feature powered by Amazon Ads
PositiveTechnology

Twitch has introduced an exciting new live-shopping feature powered by Amazon Ads, allowing streamers to sell products directly during their broadcasts. This innovation not only enhances the viewer experience by integrating shopping seamlessly into live content but also opens up new revenue streams for creators. As e-commerce continues to grow, this feature positions Twitch at the forefront of blending entertainment with shopping, making it a significant development in the streaming landscape.
— Curated by the World Pulse Now AI Editorial System