Why is Google charging me $5-10 per click for my own brand name searches

Hacker NewsTuesday, September 30, 2025 at 12:55:41 AM
NegativeTechnology
Many businesses are frustrated to find that Google is charging them $5-10 per click for searches of their own brand names. This practice raises concerns about the fairness of advertising costs and the impact on small businesses trying to maintain their online presence. Understanding this issue is crucial for companies to navigate their marketing strategies effectively.
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