American Eagle's Sales Surge Thanks to Sydney Sweeney Campaign
American Eagle's shares have soared following the success of their 'Great Jeans' campaign featuring actress Sydney Sweeney. Despite initial backlash, the campaign has significantly boosted sales and brand awareness, leading to sold-out products within a week. The company plans to collaborate with Sweeney again later this year.
American Eagle's Sales Surge Thanks to Sydney Sweeney Campaign
American Eagle's shares have soared following the success of their 'Great Jeans' campaign featuring actress Sydney Sweeney. Despite initial backlash, the campaign has significantly boosted sales and brand awareness, leading to sold-out products within a week. The company plans to collaborate with Sweeney again later this year.
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