The Bright side: French Christmas ad starring vegetarian wolf goes viral

France 24Thursday, December 11, 2025 at 6:37:43 PM
The Bright side: French Christmas ad starring vegetarian wolf goes viral
  • French supermarket Intermarché has gained significant attention after releasing a charming Christmas cartoon advertisement featuring a vegetarian wolf, which has garnered tens of millions of views globally.
  • This viral campaign highlights Intermarché's innovative marketing approach, potentially enhancing brand visibility and customer engagement during the competitive holiday shopping season.
— via World Pulse Now AI Editorial System

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French Intermarché ad goes viral for not using AI
PositiveWorld Affairs
French supermarket chain Intermarché has gained widespread acclaim for its recent advertisement featuring a vegetarian wolf, which has gone viral for its use of traditional animation and live actors instead of artificial intelligence. The heartwarming narrative follows the wolf's transformation from a feared loner to a beloved character among other animals.

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