Disney, OpenAI strike landmark deal to let fans create AI-generated videos
PositiveWorld Affairs
- Walt Disney and OpenAI have entered a groundbreaking three-year licensing agreement that allows users to create AI-generated videos featuring iconic Disney characters, including Mickey Mouse, Marvel superheroes, and Star Wars figures. This marks a significant shift in how major studios engage with generative AI technology.
- This deal is pivotal for Disney as it not only opens new revenue streams through user-generated content but also positions the company at the forefront of the evolving digital landscape, where fan engagement and creativity are increasingly valued.
- The collaboration highlights a growing trend among entertainment companies to embrace AI technologies, reflecting a broader industry shift towards integrating user-generated content and artificial intelligence in creative processes, while also raising questions about intellectual property and content ownership.
— via World Pulse Now AI Editorial System
