Optus’s triple-zero outage could boost Telstra’s customers – and allow it to charge even more

Optus's recent triple-zero outage has created a significant opportunity for Telstra, as many consumers are likely to switch providers due to the disruption. With Telstra no longer competing primarily on price, this situation allows them to capitalize on consumer inertia and their robust regional network. Consumer advocates suggest that this shift could lead to Telstra increasing its prices, but it also highlights the importance of reliable service in the telecommunications industry. This development matters because it reflects changing dynamics in the market and the potential for Telstra to strengthen its position amidst competition.