Disney gives OpenAI’s Sora access to more than 200 characters
PositiveArtificial Intelligence
- The Walt Disney Company has announced a significant partnership with OpenAI, granting access to over 200 iconic characters, including Mickey Mouse and Cinderella, for use in OpenAI's Sora video-making platform. This collaboration is accompanied by a $1 billion equity investment in OpenAI, marking a pivotal moment in the intersection of entertainment and artificial intelligence.
- This investment and licensing agreement are crucial for Disney as it seeks to leverage AI technology to enhance user engagement and expand its digital content offerings. By integrating beloved characters into the Sora platform, Disney aims to attract a broader audience and innovate in content creation.
- The partnership highlights a growing trend in the entertainment industry where traditional media companies are increasingly collaborating with tech firms to navigate the evolving landscape of digital content creation. This move not only positions Disney at the forefront of AI-driven storytelling but also raises questions about copyright and the future of character licensing in the age of generative AI.
— via World Pulse Now AI Editorial System
