Shekhar Kapur, Berlinale Chief Tricia Tuttle Warn of Creative and Operational Turbulence in AI Era at International Film Festival of India: ‘There’s Always a Phase of Overexcitement’
NeutralEntertainment

- At the International Film Festival of India, Shekhar Kapur and Berlinale chief Tricia Tuttle expressed concerns about the impact of artificial intelligence on the film industry, emphasizing that while AI is advancing, it cannot replicate the artistry and unpredictability inherent in filmmaking. They highlighted the need for caution as the technology evolves, potentially disrupting traditional workflows before achieving creative parity with human intuition.
- This discussion is significant as it underscores the ongoing tension between technological innovation and the preservation of artistic integrity in cinema. Kapur's leadership at IFFI reflects a commitment to balancing these elements, ensuring that the festival remains a platform for both technological engagement and creative expression.
- The festival's focus on integrating technology, alongside initiatives like showcasing classic films in innovative formats, illustrates a broader trend in the film industry towards embracing new methods while honoring traditional storytelling. This dual approach may shape future film festivals and industry practices, as stakeholders navigate the complexities of AI's role in creative processes.
— via World Pulse Now AI Editorial System



