US car buyers reverse major trend in second half of 2025
NeutralFinancial Markets

- In the second half of 2025, U.S. car buyers began reversing a significant trend, as automakers like Ford adapted to changes in economic policy, particularly the imposition of universal tariffs on imports by the Trump administration. This shift has prompted Ford to reevaluate its strategies in the automotive market.
- The recent announcement of a $19.5 billion loss for Ford highlights the challenges the company faces as it overhauls its electric vehicle strategy amid declining demand and regulatory pressures. This financial setback underscores the impact of past policies on current operations.
- The broader implications of Ford's situation reflect ongoing tensions within the U.S. auto industry, where companies are grappling with the fallout from previous administrations' policies. As Ford shifts focus from electric vehicles to gas and hybrid models, the industry faces a pivotal moment that may redefine its future direction amid fluctuating consumer preferences and regulatory landscapes.
— via World Pulse Now AI Editorial System







