Earnings call transcript: Nike beats Q2 2026 expectations, stock rises
PositiveFinancial Markets

- Nike reported a 1% increase in revenue to $12.4 billion for Q2 2026, surpassing analyst expectations, which led to a rise in its stock price. Despite this positive outcome, the company faces significant challenges, particularly in the Chinese market and with its Converse brand, which experienced a notable decline in sales.
- This development is crucial for Nike as it reflects the company's ability to exceed revenue expectations amidst ongoing market pressures. However, the challenges in key markets, especially China, highlight the need for strategic adjustments to maintain growth and investor confidence.
- The broader market context reveals a competitive landscape where brands like On are successfully raising prices without losing consumer interest, while Nike grapples with tariff impacts and declining sales in specific segments. This juxtaposition underscores the varying strategies companies are employing to navigate market challenges and consumer behavior.
— via World Pulse Now AI Editorial System






