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Amazon, Youtube Leading New Media Convergence

Bloomberg•Thursday, October 9, 2025 at 8:14:39 PM
PositiveFinancial Markets
Amazon, Youtube Leading New Media Convergence
The media landscape is undergoing a significant transformation, with companies like Amazon and YouTube leading the charge. According to Laura Martin, a Senior Analyst at Needham & Company, younger audiences are increasingly turning to short-form content on platforms like YouTube, which is influencing their viewing habits towards longer formats. This shift poses challenges for traditional media companies, particularly Netflix, which may need to acquire established intellectual property to stay competitive. Understanding these trends is crucial for anyone interested in the future of media.
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