Creative industries 'incredibly worried' about OpenAI-Disney deal
NegativeFinancial Markets

- Disney has announced a $1 billion investment in OpenAI, allowing the integration of over 200 of its characters into the Sora video generation tool. This deal enables fans to create videos and images featuring iconic figures from Disney's extensive portfolio, including Marvel and Pixar characters.
- This investment marks a significant shift for Disney as it embraces generative artificial intelligence, positioning itself at the forefront of technological innovation in the entertainment industry. The move is seen as a proactive strategy to leverage AI rather than resist it.
- The deal has raised concerns within the creative industries, with many expressing fears about the implications of AI-generated content on traditional storytelling and artistic integrity. This partnership highlights ongoing debates about the balance between innovation and the preservation of creative authenticity in an evolving digital landscape.
— via World Pulse Now AI Editorial System


