Condé Nast’s Strategy for Media’s New Normal: Glam Events and Paywalls
PositiveFinancial Markets

Condé Nast is adapting to the changing media landscape by focusing on creating 'cultural moments' through glamorous events and implementing paywalls. This strategy comes in response to declining traffic and the challenges posed by AI, aiming to enhance reader engagement and generate revenue. By embracing these new approaches, Condé Nast hopes to not only survive but thrive in a competitive environment, ensuring that its iconic brands like Vogue continue to resonate with audiences.
— Curated by the World Pulse Now AI Editorial System










