Snap has announced a significant $400 million partnership with Perplexity AI to integrate an AI search engine into Snapchat by 2026. This collaboration is set to enhance user experience by providing more intuitive search capabilities, making it easier for users to find content and engage with the platform. As AI continues to shape the digital landscape, this move positions Snap at the forefront of innovation in social media, potentially attracting more users and advertisers.

Perplexity has struck a significant $400 million deal with Snap to enhance Snapchat's chat interface with advanced AI capabilities starting in 2026. This partnership is exciting as it promises to bring more interactive and intelligent features to one of the most popular social media platforms, potentially transforming user engagement and experience.

Snap has announced a groundbreaking $400 million deal with Perplexity to integrate AI search capabilities directly into Snapchat. This partnership is set to enhance user experience by providing more intuitive and efficient search options, making it easier for users to find information and engage with content. The move highlights Snap's commitment to innovation and staying competitive in the rapidly evolving tech landscape, potentially attracting more users and advertisers to the platform.

Snap has struck a significant deal with Perplexity to integrate its search engine into Snapchat, with Perplexity set to pay $400 million in cash and equity. This partnership is exciting as it enhances Snapchat's capabilities, allowing users to access advanced AI-driven search features directly within the app. Such innovations could attract more users and keep Snapchat competitive in the ever-evolving social media landscape.

Perplexity AI has accused Amazon of bullying after receiving a strong legal threat that demands the Comet browser stop making purchases on behalf of users. This situation highlights ongoing tensions in the tech industry regarding user autonomy and corporate control.

Amazon has issued a cease-and-desist letter to Perplexity AI, urging the startup to halt its AI tool, Comet, from making online purchases on behalf of users. This move raises concerns about the implications of AI in e-commerce.