OpenAI Deal to License Disney Characters Is Entirely in Stock
PositiveTechnology

- OpenAI has secured a licensing agreement with The Walt Disney Company, allowing the use of iconic characters such as Mickey Mouse and Cinderella on its Sora video-making platform, without an upfront payment. This partnership also includes a substantial $1 billion investment from Disney into OpenAI.
- This collaboration is significant for OpenAI as it enhances its content offerings and user engagement through the integration of beloved Disney characters, positioning the company favorably in the competitive landscape of generative AI technologies.
- The deal highlights a growing trend of traditional entertainment companies embracing artificial intelligence, as they seek to navigate the evolving landscape of content creation and copyright control, marking a pivotal moment for both industries.
— via World Pulse Now AI Editorial System







